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Creativity RevealedDiscovering the Source of Inspiration
by Scott Jeffrey
A guide to understanding the creative impulse rooted within us, Creativity Revealed explores pioneering consciousness research to uncloak the "MYSTERY" of creativity. Written especially for today’s Creative Professional, or Knowledge Workers, this book provides an accessible framework to better comprehend and align to your most valuable asset—the source of every brilliant idea, scientific breakthrough, or work of art.
Creativity in the Workplaceby Aaron Shields
Welcome to volume one of the Human Insight Reader, Creativity in the Workplace: How to get the most creative production out of your team.
Articles on Business Life
Eternal Student
by Aaron Shields
Reading books are a great way to extract yourself from the web of busyness and can provide valuable insight for many dimensions of your life.
by Aaron Shields
Reading books are a great way to extract yourself from the web of busyness and can provide valuable insight for many dimensions of your life.
Being Human: Honor Thy Employee
by Jenny Lee
Companies that honor their employees as real people build stronger brands.
by Jenny Lee
Companies that honor their employees as real people build stronger brands.
The Creative Paradox
by Aaron Shields
Creativity is a paradox: it requires an odd blend of open idea generation but with the restriction to a specific problem with specific constraints.
by Aaron Shields
Creativity is a paradox: it requires an odd blend of open idea generation but with the restriction to a specific problem with specific constraints.
Please Trust Me: Trust in the Workplace
by Jenny Lee
It has often been said that trust is the critical element of social bonding—the glue that binds relationships. Taking a sociological perspective, Barbara Misztal explains in her book Trust in Modern Societies that trust has three social implications: 1) it makes social life more predictable, 2) it creates a sense of community, and 3) it allows people to work together.
by Jenny Lee
It has often been said that trust is the critical element of social bonding—the glue that binds relationships. Taking a sociological perspective, Barbara Misztal explains in her book Trust in Modern Societies that trust has three social implications: 1) it makes social life more predictable, 2) it creates a sense of community, and 3) it allows people to work together.
A Call for Freedom
by Jenny Lee
Greek historian Thycydides aptly noted, “The secret of happiness is freedom. The secret of freedom is courage.” Choice is the act of making a decision. But it’s more than that. Choice, by enhancing one’s perception of control and freedom, can increase one’s sense of happiness.
by Jenny Lee
Greek historian Thycydides aptly noted, “The secret of happiness is freedom. The secret of freedom is courage.” Choice is the act of making a decision. But it’s more than that. Choice, by enhancing one’s perception of control and freedom, can increase one’s sense of happiness.
Mindfulness in the Workplace
by Jenny Lee
You’re running a business meeting. You notice the tone of the meeting begins to escalate. Someone on your team accuses another for not delivering his work by the deadline. A domino effect ensues. People get defensive. Tempers begin to flare. Emotions run off course. Like dealing with little kids fighting on the playground, you have officially lost control of the meeting.
by Jenny Lee
You’re running a business meeting. You notice the tone of the meeting begins to escalate. Someone on your team accuses another for not delivering his work by the deadline. A domino effect ensues. People get defensive. Tempers begin to flare. Emotions run off course. Like dealing with little kids fighting on the playground, you have officially lost control of the meeting.
Humor in the Workplace
by Jenny Lee
Passengers, taking a Southwest Airlines flight for the first time, are graciously taken aback by the flight crew’s lighthearted sense of humor. Compared to other commercial airlines whose stewards and stewardesses are dressed to the nines, with perfectly coiffed hair and plastic attitudes to match, Southwest stripped their crew of these pretensions and brought them back down to earth.
by Jenny Lee
Passengers, taking a Southwest Airlines flight for the first time, are graciously taken aback by the flight crew’s lighthearted sense of humor. Compared to other commercial airlines whose stewards and stewardesses are dressed to the nines, with perfectly coiffed hair and plastic attitudes to match, Southwest stripped their crew of these pretensions and brought them back down to earth.
I Have THE Answer
by Aaron Shields
Every marketing company has the answer. But, solutions to marketing problems aren’t simple 2+2=4 answers.
by Aaron Shields
Every marketing company has the answer. But, solutions to marketing problems aren’t simple 2+2=4 answers.
Surprisafy Them!
by Aaron Shields
Last night I gazed into my psychic crystal ball and discovered a popular trend: creating new names, words, and phrases to describe things that we already have words to describe.
by Aaron Shields
Last night I gazed into my psychic crystal ball and discovered a popular trend: creating new names, words, and phrases to describe things that we already have words to describe.
Calling All Business Leaders: Sell In, Not Out
by Jenny Lee
The first cardinal rule of becoming a therapist is Know Thyself. Therapists-in-training will spend countless hours in the classroom learning fundamental theories of the mind and will spend years under supervised practice learning how to master the art of therapy.
by Jenny Lee
The first cardinal rule of becoming a therapist is Know Thyself. Therapists-in-training will spend countless hours in the classroom learning fundamental theories of the mind and will spend years under supervised practice learning how to master the art of therapy.
What Has To Die?
by Aaron Shields
Almost every company is doing something they shouldn’t be. Nothing akin to the deceptive practices of Enron, but something that in someway hurts or dilutes the value of the brand.
by Aaron Shields
Almost every company is doing something they shouldn’t be. Nothing akin to the deceptive practices of Enron, but something that in someway hurts or dilutes the value of the brand.
The Ultimate Threesome: Objectives, Strategies, and Tactics
by BJ Bueno and Scott Jeffrey
On the third move of a chess game, nine million positions are possible. This is only a board game. Imagine how many more options marketing team face in the normal course of business.
by BJ Bueno and Scott Jeffrey
On the third move of a chess game, nine million positions are possible. This is only a board game. Imagine how many more options marketing team face in the normal course of business.
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